
Anderson Strategic Initiatives
About
Anderson Strategic Initiatives (ASI) is a boutique strategic consulting firm dedicated to empowering private equity firms as they navigate new markets and drive growth. We believe in a holistic approach, offering a comprehensive suite of services to support our clients every step of the way. ASI provides the tools, insights, and strategic guidance needed to identify and seize lucrative opportunities.

Our Founder: Thomas (Tom) Anderson
At the helm of ASI is the esteemed Thomas (Tom) Anderson, a seasoned professional with a global perspective. A Canadian expatriate, Tom has made Switzerland his home and brings over two decades of experience in investment banking and private equity to the table. Prior to founding ASI in 2017, he honed his expertise with prominent firms such as CIBC Capital Markets, Carlyle Group, and LGT Private Equity. Throughout his career, Tom has developed a deep understanding of the global investment landscape and the unique challenges and opportunities that come with expanding into new markets.
Why Choose Tom and ASI?
Tom Anderson brings a unique blend of expertise, experience, and a global network to the table. His extensive background in investment banking and private equity gives him a deep understanding of the financial industry's intricacies. Having worked with leading firms across North America and Europe, Tom possesses a diverse perspective that allows him to navigate the complexities of cross-border transactions and market expansions.
Moreover, Tom's educational background, including a Bachelor of Arts in Economics from York University and an MBA from Columbia University, has equipped him with a strong foundation in financial principles and strategic thinking. This, coupled with his years of practical experience, enables him to provide insightful advice and tailored solutions to private equity firms looking to expand their horizons.
Our Services
Unlocking Growth and Expansion
Strategic Consulting for Private Equity Firms
ASI serves as a trusted advisor to private equity firms seeking to explore new geographical or market segments. We provide in-depth analysis, market insights, and strategic planning to help our clients make informed decisions and capitalize on emerging opportunities.
Growth and Expansion Planning
We work hand-in-hand with our clients to develop and execute growth strategies for their portfolio companies. Our comprehensive approach includes market research, competitive analysis, and strategic planning, ensuring that our clients have the tools and support needed to thrive in new ventures.
Market Entry Strategies
ASI excels in assisting private equity funds entering new markets. We conduct thorough market assessments, identify target segments, and develop tailored entry strategies. Our expertise helps clients navigate cultural, regulatory, and competitive landscapes, minimizing risks and optimizing their chances of success.
Portfolio Company Growth Acceleration
We don't just focus on market entry; we also help accelerate the growth of existing portfolio companies. ASI provides strategic guidance, performance improvement initiatives, and operational support to drive sustainable growth and enhance the value of our clients' investments.